Robi is looking for Specialist, Airtel CLM, 2023 in Dhaka

Robi is looking for Specialist, Airtel CLM, 2023 in Dhaka

Job Responsibilities:

• Strategic o Translate CLM business strategy into coherent ARPU programs, user growth campaigns, and channel activities. o Prioritize activities and resolve conflicts based on commercial, strategic, and customer impact segment marketing and channels.
• Execute CLM activity to align ATL (above-the-line) communications where appropriate.
• Deep dive into the data set from different dimensions and angles of all customers for micro-segmentation.
• Leadership/ People management o Energize, excite, and motivate people to ensure ownership and departmental delivery.
• Coach the functional team members to ensure that effective leadership practices are championed across the functional unit.
• Aggregate and synthesize data from multiple sources to analyze customer usage behavior and provide the most relevant offers.
• Based on input from stakeholders’ analyses and forecast the financial impact of the campaigns with various scenarios; and identify the best possible solution.
• Take necessary initiatives to identify the accurate moment/activity to shoot SMS to a subscriber.
• Based on historical data and analysis results suggest a more accurate context for a customer to trigger an offer.
• Segregate the full subscriber base and find appropriate offers, especially data offers for each cluster o Provide insights on high-level impacts of a campaign/activity immediately after the launch.
• Convert the insights into meaningful and actionable segments.
• Investigating social structures through the use of network analysis.
• Follow-up regular micro-campaigns and incorporate findings with future segmentation.
• Energize, excite and motivate people to ensure ownership and departmental delivery.
• Departmental o Assist in defining and planning the strategic roadmap for Airtel’s Data Product portfolio in line with the stated long-term business goal.
• Manage and follow up the entire product lifecycle from meaningful consumer insights to translating them into profitable ideas.
• Drive pack penetration, especially through USSD & Data RGB.
• Assist, manage, and execute follow-up business-critical projects and initiatives throughout all levels of business with a future focus to align with the vision of growing sustainably – through building partnerships.

Robi Axiata Limited (Robi) is a subsidiary company of the Asian telecom giant, Axiata Group Berhad, based in Malaysia. The other shareholder in the entity is Bharti Airtel International (Singapore) Pte Ltd.